This Business Plan for a Traveling Eye Doctor Services company allows entrepreneurs
or business owners to create a comprehensive and professional business plan. This
template form allows a business to outline the company's objectives and detail both
current company information as well as any past performance. Companies should
include a complete market analysis in their plan to help showcase why their business
strategy will be effective in the market. Future company plans, including production
targets, management strategy, and financial forecasting, should be used to demonstrate
and confirm that the company's short-term and long-term objective can and will be met.
This model plan can be customized to best fit the unique needs of any entrepreneur or
owner that is seeking to create a strong business plan.
This Business Plan for a Traveling Eye Doctor Services company allows entrepreneurs
or business owners to create a comprehensive and professional business plan. This
template form allows a business to outline the company?s objectives and detail both
current company information as well as any past performance. Companies should
include a complete market analysis in their plan to help showcase why their business
strategy will be effective in the market. Future company plans, including production
targets, management strategy, and financial forecasting, should be used to demonstrate
and confirm that the company?s short-term and long-term objective can and will be met.
This model plan can be customized to best fit the unique needs of any entrepreneur or
owner that is seeking to create a strong business plan.
[Company Name]
[Address]
[City, State ZIP]
Tel. XXX-XXX-XXXX
Fax. XXX-XXX-XXXX
BUSINESS PLAN
© Copyright 2012 Docstoc Inc. 1
Confidentiality Agreement
The undersigned reader acknowledges that the information provided by [Company Name] in this business plan is confidential; therefore,
reader agrees not to disclose it without the express written permission of [Company Name]
It is acknowledged by reader that information to be furnished in this business plan is in all respects confidential in nature, other than
information which is in the public domain through other means and that any disclosure or use of same by reader may cause serious harm
or damage to [Company Name]
Upon request, this document is to be immediately returned to [Company Name]
___________________
Signature
___________________
Name (typed or printed)
___________________
Date
This is a business plan. It does not imply an offering of securities.
© Copyright 2012 Docstoc Inc. 2
Vincent White O.D. 2010
1.0 Executive Summary .................................................................................................................................. 1
1.1 Objectives ............................................................................................................................................ 2
1.2 Mission ................................................................................................................................................ 2
1.3 Keys to Success ................................................................................................................................... 2
2.0 Company Summary .................................................................................................................................. 2
2.1 Company Ownership ............................................................................................................................ 2
2.2 Company History .................................................................................................................................. 2
3.0 Products .................................................................................................................................................. 5
4.0 Market Analysis Summary ......................................................................................................................... 5
4.1 Market Segmentation ............................................................................................................................ 6
Table: Market Analysis ........................................................................................................................... 6
4.2 Target Market Segment Strategy ........................................................................................................... 7
4.3 Industry Analysis .................................................................................................................................. 7
4.3.1 Competition and Buying Patterns .................................................................................................... 7
5.0 Strategy and Implementation Summary ...................................................................................................... 7
5.1 Competitive Edge ................................................................................................................................. 8
5.2 Marketing Strategy................................................................................................................................ 8
5.3 Sales Strategy ...................................................................................................................................... 8
5.3.1 Sales Forecast .............................................................................................................................. 8
Table: Sales Forecast......................................................................................................................... 9
5.4 Milestones ......................................................................................................................................... 11
Table: Milestones ................................................................................................................................. 11
6.0 Management Summary ........................................................................................................................... 11
6.1 Personnel Plan ................................................................................................................................... 11
Table: Personnel .................................................................................................................................. 12
7.0 Financial Plan ........................................................................................................................................ 12
7.1 Important Assumptions ....................................................................................................................... 12
7.2 Break-even Analysis ........................................................................................................................... 12
Table: Break-even Analysis................................................................................................................... 12
7.3 Projected Profit and Loss .................................................................................................................... 14
Table: Profit and Loss........................................................................................................................... 14
7.4 Projected Cash Flow ........................................................................................................................... 17
Table: Cash Flow ................................................................................................................................. 17
7.5 Projected Balance Sheet ..................................................................................................................... 17
Table: Balance Sheet ........................................................................................................................... 19
7.6 Business Ratios.................................................................................................................................. 20
7.6 Business Ratios.................................................................................................................................. 20
Table: Ratios ....................................................................................................................................... 20
APPENDIX
[Company Name]
2010
1.0 Executive Summary
[Company Name] is a sole proprietorship company formed in Los Angeles County in 2006. Dr. White has served for many industry
related committees, received many awards and has also been a sports consultant to the sports industry, including the L.A. Raiders,
L.A. Lakers, UCLA and Pepperdine University football, baseball and volleyball teams as well as the California Angels.
[Company Name] has been practicing optimology for 39 years and currently runs a medical office in Sherman Oaks, California in Los
Angeles County. Dr. White provides exams and supplies to a vast variety of patients, including patients at assisted living and mental
health facilities. [Company Name] also can remove foreign bodies and other ailments, prescribe antibiotic and glaucoma
medications.
The purpose of this plan is to attain grant funding in the amount of $300,000 to upgrade office and laborator