This Business Plan for an Elderly Daycare Center allows entrepreneurs or business
owners to create a comprehensive and professional business plan. This template form
allows a business to outline the company's objectives and detail both current company
information as well as any past performance. Companies should include a complete
market analysis in their plan to help showcase why their business strategy will be
effective in the market. Future company plans, including production targets,
management strategy, and financial forecasting, should be used to demonstrate and
confirm that the company's short-term and long-term objective can and will be met. This
model plan can be customized to best fit the unique needs of any entrepreneur or owner
that is seeking to create a strong business plan.
[Company Name]
[Address]
[City, State ZIP]
Tel. XXX-XXX-XXXX
Fax. XXX-XXX-XXXX
BUSINESS PLAN
© Copyright 2012 Docstoc Inc. 1
Confidentiality Agreement
The undersigned reader acknowledges that the information provided by [Company Name] in this
business plan is confidential; therefore, reader agrees not to disclose it without the express written
permission of [Company Name].
It is acknowledged by reader that information to be furnished in this business plan is in all respects
confidential in nature, other than information which is in the public domain through other means
and that any disclosure or use of same by reader may cause serious harm or damage to [Company
Name].
Upon request, this document is to be immediately returned to [Company Name].
___________________
Signature
___________________
Name (typed or printed)
___________________
Date
This is a business plan. It does not imply an offering of securities.
© Copyright 2012 Docstoc Inc. 2
Table of Contents
1.0 Executive Summary ........................................................................................................ 1
1.1 Objectives .................................................................................................................. 1
1.2 Mission ...................................................................................................................... 1
1.3 Keys to Success .......................................................................................................... 2
2.0 Organization Summary .................................................................................................... 2
2.1 Legal Entity ................................................................................................................ 3
2.2 Start-up Summary ...................................................................................................... 3
Table: Start-up ............................................................................................................. 3
3.0 Services ........................................................................................................................ 4
4.0 Market Analysis Summary................................................................................................ 4
4.1 Market Segmentation ................................................................................................... 5
Table: Market Analysis ................................................................................................... 5
4.2 Target Market Segment Strategy ................................................................................... 5
4.3 Service Providers Analysis ............................................................................................ 5
4.3.1 Alternatives and Usage Patterns .............................................................................. 5
5.0 Strategy and Implementation Summary ............................................................................ 6
5.1 Competitive Edge ........................................................................................................ 6
5.2 Marketing Strategy ...................................................................................................... 6
5.3 Fundraising Strategy .................................................................................................... 6
5.3.1 Funding Forecast ................................................................................................... 7
Table: Funding Forecast .............................................................................................. 7
5.4 Milestones .................................................................................................................. 8
Table: Milestones .......................................................................................................... 8
6.0 Management Summary ................................................................................................... 9
6.1 Personnel Plan ............................................................................................................ 9
Table: Personnel............................................................................................................ 9
7.0 Financial Plan ................................................................................................................. 9
7.1 Start-up Funding ......................................................................................................... 9
Table: Start-up Funding ............................................................................................... 10
7.2 Important Assumptions .............................................................................................. 11
7.3 Break-even Analysis .................................................................................................. 11
Table: Break-even Analysis ........................................................................................... 11
7.4 Projected Surplus or Deficit ........................................................................................ 12
Table: Surplus and Deficit............................................................................................. 13
7.5 Projected Cash Flow .................................................................................................. 15
Table: Cash Flow ......................................................................................................... 16
7.6 Projected Balance Sheet ............................................................................................. 17
Table: Balance Sheet ................................................................................................... 17
7.7 Standard Ratios ........................................................................................................ 18
Table: Ratios .............................................................................................................. 18
Page 1
Truevine Community Life Center
1.0 Executive Summary
[Company Name] is a not-for-profit organization formed to provide a place where people of all
ages and abilities are encouraged to develop their full potential through education and
extracurricular activities. [Company Name] plans to offer dynamic, unique, and constantly
evolving programs. Although the company will incorporate college prep courses into our
programs, the focus is on after-school daycare, education and senior daycare for low income
families.