This Business Plan for a Wireless Phones company allows entrepreneurs or business
owners to create a comprehensive and professional business plan. This template form
allows a business to outline the company's objectives and detail both current company
information as well as any past performance. Companies should include a complete
market analysis in their plan to help showcase why their business strategy will be
effective in the market. Future company plans, including production targets,
management strategy, and financial forecasting, should be used to demonstrate and
confirm that the company's short-term and long-term objective can and will be met. This
model plan can be customized to best fit the unique needs of any entrepreneur or owner
that is seeking to create a strong business plan.
This Business Plan for a Wireless Phones company allows entrepreneurs or business
owners to create a comprehensive and professional business plan. This template form
allows a business to outline the company?s objectives and detail both current company
information as well as any past performance. Companies should include a complete
market analysis in their plan to help showcase why their business strategy will be
effective in the market. Future company plans, including production targets,
management strategy, and financial forecasting, should be used to demonstrate and
confirm that the company?s short-term and long-term objective can and will be met.
This model plan can be customized to best fit the unique needs of any entrepreneur or
owner that is seeking to create a strong business plan.
[INSERT IMAGE/LOGO]
NAME, Owner
COMPANY NAME
ADDRESS
CITY, STATE, ZIP CODE
Tel.
Fax.
Email
BUSINESS PLAN 20__
© Copyright 2012 Docstoc Inc. 1
Confidentiality Agreement
The undersigned reader acknowledges that the information provided by COMPANY NAME in this business plan is confidential; therefore,
reader agrees not to disclose it without the express written permission of COMPANY NAME.
It is acknowledged by reader that information to be furnished in this business plan is in all respects confidential in nature, other than
information which is in the public domain through other means and that any disclosure or use of same by reader may cause serious harm
or damage to COMPANY NAME.
Upon request, this document is to be immediately returned to COMPANY NAME.
Signature
___________________
Name (typed or printed)
___________________
Date
This is a business plan. It does not imply an offering of securities.
© Copyright 2012 Docstoc Inc. 2
Table of Contents
1.0 Executive Summary .................................................................................................................................. 1
Chart: Highlights .................................................................................................................................... 1
1.1 Objectives ............................................................................................................................................ 2
1.2 Mission ................................................................................................................................................ 2
1.3 Keys to Success ................................................................................................................................... 2
2.0 Company Summary .................................................................................................................................. 2
2.1 Company Ownership ............................................................................................................................ 3
2.2 Start-up Summary ................................................................................................................................ 3
Table: Start-up ....................................................................................................................................... 3
3.0 Services .................................................................................................................................................. 4
4.0 Market Analysis Summary ......................................................................................................................... 4
4.1 Market Segmentation ............................................................................................................................ 6
4.2 Target Market Segment Strategy ........................................................................................................... 6
4.3 Service Business Analysis ..................................................................................................................... 6
4.3.1 Competition and Buying Patterns .................................................................................................... 7
5.0 Strategy and Implementation Summary ...................................................................................................... 8
5.1 SWOT Analysis .................................................................................................................................... 8
5.1.1 Strengths ...................................................................................................................................... 8
5.1.2 Weaknesses.................................................................................................................................. 8
5.1.3 Opportunities ................................................................................................................................. 8
5.1.4 Threats ......................................................................................................................................... 9
5.2 Competitive Edge ................................................................................................................................. 9
5.3 Marketing Strategy.............................................................................................................................. 10
5.4 Sales Strategy .................................................................................................................................... 10
5.4.1 Sales Forecast ............................................................................................................................ 11
5.0 Management Summary ........................................................................................................................... 12
5.1 Personnel Plan ................................................................................................................................... 12
Table: Personnel .................................................................................................................................. 12
6.0 Financial Plan ........................................................................................................................................ 13
6.1 Start-up Funding................................................................................................................................. 13
6.2 Important Assumptions ....................................................................................................................... 13
6.3 Break-even Analysis ........................................................................................................................... 13
Table: Break-even Analysis................................................................................................................... 13
6.6 Projected Balance Sheet ..................................................................................................................... 19
Table: Balance Sheet ........................................................................................................................... 19
6.7 Business Ratios.............................................................................................................................. 20
Table: Ratios ....................................................................................................................................... 20
Table: Sales Forecast..................................................................................................................................... 1
Table: Personnel ............................................................................................................................................ 2
Table: Profit and Loss..................................................................................................................................... 3
Table: Cash Flow ........................................................................................................................................... 4
Table: Balance Sheet ..................................................................................................................................... 6
Page 1
COMPANY NAME
1.0 Executive Summary
COMPANY NAME is an Indiana-based corporation that specializes in sales wireless communications for individuals, businesses &
entire communities. COMPANY NAME offers custom packages to meet any individuals' or company's needs.
The wireless industry is quickly becoming the standard in the delivery of all communications connectivity throughout many individuals,
organizations, government agencies and businesses.
Two trends -- the overall growth in prepaid financial services and extreme uptake of smartphones --will come together to drive the
mainstreaming of mobile payments in various forms in 2011 and 2012. According to the Mercator Advisory Group, the total prepaid
wireless service market will grow to $549.7 billion by 2012.
Meanwhile smartphone sales are booming and these devices are increasingly coming with the ability to handle mobile payments with
Near Field C